Work details

Humber Lodge Big Falls


The logo design for Humber Lodge Big Falls was created to reflect the direction Shirley Thorne was hoping to take with the branding strategy. A simple fishing lodge logo was not going to appeal to her target audience and would not be a suitable representation of her modern luxurious fishing accommodations. Humber Lodge Big Falls is where luxury meets the passion of fly fishing on the mighty Humber River Newfoundland, Canada.

Created by

Terry King


Logo Design